Breaking into Innovation with Design Thinking

Uncover the Design Thinking strategies, and how it can help businesses approach the problem from the user’s perspective and look for innovative way to improve their business.

KEY HIGHLIGHTS

Design Thinking & Beyond: Getting to the Blue Ocean Experience

Joshua Seah
Founder
Imaginopia Pte Ltd

Joshua will uncover why the fundamentals of innovation frameworks like design thinking are aligned with SMEs concerns of time, cost and complexity. He will also briefly introduce the blue ocean strategic approach and show why it works hand in hand with Design thinking to achieve successful innovation.

Design Thinking Methodology

Victor Teo
Senior Business Advisor & Team Lead
SME Centre@ASME

Victor will introduce the Design Thinking methodology and how its human-centered approach could transform business models.. When you are able to focus on doing what your customers need, you can deliver products and services that your customers truly wants, thus generating business growth.

Registration link: https://tinyurl.com/DesignThinkingSept22