SME Centre@ASME Workshop : Design Thinking as a Catalyst for Business Transformation

With innovation taking a forefront in the increasingly competitive business world, it is becoming more important for businesses to offer products and services focusing on customer experience.

Adoption of innovations to transform business models is usually perceived as a process that requires a lot of effort and resources, therefore overlooking the areas of potential business opportunities.

Using the Design Thinking approach, it helps businesses approach the problem from the user’s perspective and tries to solve the problems in a user-centric way.

Join us at this workshop to learn the applications and usefulness of Design Thinking methodology, a human-centered approach, to creatively solve complex business challenges.

Click here to register.