SME Centre Workshop Series – Design Thinking

Running a business is no easy feat – you have to ensure operations run smoothly, troubleshoot ad-hoc issues, and plan for the future.

This may leave you with little time to take a step back and reflect on your own business patterns. Yet – not doing so means overlooking areas of potential improvement, and missing opportunities to strengthen the long-term competitiveness of your business.

That’s where design thinking comes in. An often-overlooked yet crucial process, design thinking ensures you systematically review current processes to find creative ways to overcome the challenges that may be hampering your business growth.

Join us to learn how you can apply design thinking to your business, and build a more effective strategy to better meet the needs of your customers!

Highlights

1. Learn how frameworks can create effective business messages to better appeal to your customers and users
2. Understand how to adopt a solution-based approach to solving market problems
3. Gain insights from real-life case studies on how design thinking has benefitted SMEs