Getting Started with Social Media Marketing

Social media is dominating our mode of conversation with one another. The emergence of social media phenomena has created many opportunities for businesses to reach out across geographical boundaries, demographics, race, and religion. It has made near-instantaneous communications and updates available to the masses.

Join us to understand the main goals of social media marketing campaigns, how to build brand awareness and nurture relationships with customers, keeping your brand at the forefront of your mind.

At the end of the workshop, participants should be able to:
1. Understand the importance of social media marketing
2. Identify who are your customers
3. Identify a suitable social media platform to reach out to your target market
4. Identify some strategies to be adopted