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Defining your Brand’s DNA
June 30, 2022 @ 2:00 pm - 4:00 pm
Your brand is the single most important investment you can make in your business. It is an identity that tells the world who you are, what you stand for, and how you want to be recognized. It’s not just a logo or a tagline — it’s everything your company does, from how you treat customers to how you interact with employees.
Join us at this webinar to understand the term “branding” when we talk about creating a strong identity for a business or product and how to differentiate it from competitors and increase its value in the marketplace.
1. The meaning of a Brand and Branding
2. Steps to create a Brand Development Framework
3. Conducting a Brand Audit
4. Identify Gaps in Brand Perception
Date: 30 June 2022, Thursday
Time: 2.00pm – 4.00pm
Venue: Zoom webinar
Registration link: https://tinyurl.com/brandingJune22
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