What is Branding & How to Harness the Power of It
30 Jun 2026 @ 2:00 pm - 4:00 pm
Your brand is the single most important investment you can make in your business. It is an identity that tells the world who you are, what you stand for, and how you want to be recognized. It’s not just a logo or a tagline — it’s everything your company does, from how you treat customers to how you interact with employees.
Join us at this webinar to understand branding and how to create a strong identity for a business or product and how to differentiate it from competitors and increase its value in the marketplace.
HIGHLIGHTS
- The meaning of a Brand and Branding
- Steps to create a Brand Development Framework
- Conducting a Brand Audit
- Identify Gaps in Brand Perception
SPEAKER
Daniel Tan
Team Lead – Business Advisory
SME Centre@ASME
Past Event
Today
Upcoming Event
| Date and Time | Event | Location |
|---|---|---|
| 18 Jun - 12:00 | AI Powered Growth for SMEs - Integrating GenAI into Modern Marketing | Online Webinar |
| 26 Jun - 14:30 | AI Powered Growth for SMEs - Integrating GenAI into Modern Marketing | Online Webinar |
| 30 Jun - 14:00 | What is Branding & How to Harness the Power of It | Online Webinar |
