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PRODID:-//SME Centre @ ASME I A partner in your business growth journey - ECPv6.18.2//NONSGML v1.0//EN
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X-WR-CALNAME:SME Centre @ ASME I A partner in your business growth journey
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X-WR-CALDESC:Events for SME Centre @ ASME I A partner in your business growth journey
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TZID:Asia/Singapore
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DTSTART:20230101T000000
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DTSTART;TZID=Asia/Singapore:20241115T140000
DTEND;TZID=Asia/Singapore:20241115T160000
DTSTAMP:20241116T005532Z
CREATED:20241116T005532Z
LAST-MODIFIED:20241116T005532Z
UID:3960-1731679200-1731686400@www.smecentre-asme.sg
SUMMARY:What is Branding & How to Harness the Power of It
DESCRIPTION:Your brand is the single most important investment you can make in your business. It is an identity that tells the world who you are\, what you stand for\, and how you want to be recognized. It’s not just a logo or a tagline — it’s everything your company does\, from how you treat customers to how you interact with employees. \nJoin us at this webinar to understand the term “branding” and how to create a strong identity for a business or product and how to differentiate it from competitors and increase its value in the marketplace. \nHIGHLIGHTS \n\nThe meaning of a Brand and Branding\nSteps to create a Brand Development Framework\nConducting a Brand Audit\nIdentify Gaps in Brand Perception\nReinforcing your Brand Positioning with Standards\n\nSPEAKER \n \nAlif Ahmad\nBusiness Advisor\nSME Centre@ASME \n 
URL:https://www.smecentre-asme.sg/event/what-is-branding-how-to-harness-the-power-of-it-7/
LOCATION:Online Webinar
ATTACH;FMTTYPE=image/png:https://www.smecentre-asme.sg/wp-content/uploads/2022/12/Branding_16Dec22.png
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DTSTART;TZID=Asia/Singapore:20241122T140000
DTEND;TZID=Asia/Singapore:20241122T160000
DTSTAMP:20241116T010302Z
CREATED:20241116T010302Z
LAST-MODIFIED:20241116T010302Z
UID:3962-1732284000-1732291200@www.smecentre-asme.sg
SUMMARY:Brand Loyalty : What makes your Customers stay
DESCRIPTION:Customer loyalty is a positive relationship between a customer’s faithfulness and commitment with the company. It is measured by a customer’s willingness to make repeated purchases with the business. \nJoin us at this webinar to learn the steps to build customer loyalty\, and get  guidance towards promoting customer loyalty (or brand loyalty) can help business retain and attract new customers and increases profits. \nHIGHLIGHTS \n\nThe importance of customer loyalty in your business\nHow can you increase Customer Retention\nWays to increase customer’s wallet share\nHow to increase customer Advocacy\n\nSPEAKER \n \nDaniel Tan\nAssistant Business Development Manager\nTeam Lead – Business Advisory \nSME Centre@ASME
URL:https://www.smecentre-asme.sg/event/brand-loyalty-what-makes-your-customers-stay-8/
LOCATION:Online Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.smecentre-asme.sg/wp-content/uploads/2022/08/Building-Customer-Loyalty-top_Aug-22.jpg
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DTSTART;TZID=Asia/Singapore:20241129T140000
DTEND;TZID=Asia/Singapore:20241129T160000
DTSTAMP:20241118T084408Z
CREATED:20241118T084408Z
LAST-MODIFIED:20241118T084408Z
UID:3965-1732888800-1732896000@www.smecentre-asme.sg
SUMMARY:The Importance of Omni Channel Marketing
DESCRIPTION:In today’s increasingly digital world\, businesses have to stay relevant in both their online and offline marketing efforts to stay competitive and profitable. The solution lies in the fine art of omni channel marketing integration. \nJoin us at this webinar to learn the concept and fundamentals of omni channel and create synergy between your online and offline marketing efforts and make your business more successful in the long run. \nHIGHLIGHTS \n\nThe concept and importance of Omni-Channel marketing\nHow to identify Omni-Channel design solutions through actual case studies\nHow to develop and deploy an Omni-Channel approach to create a unified brand experience\n\nSPEAKER \n \nDaniel Tan\nAsst. Business Development Manager\nSME Centre@ASME
URL:https://www.smecentre-asme.sg/event/the-importance-of-omni-channel-marketing-4/
LOCATION:Online Webinar
ATTACH;FMTTYPE=image/png:https://www.smecentre-asme.sg/wp-content/uploads/2022/07/Online-and-Offline-marketing-channels-top.png
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