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X-WR-CALDESC:Events for SME Centre @ ASME I A partner in your business growth journey
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DTSTART:20220101T000000
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DTSTART;TZID=Asia/Singapore:20230413T140000
DTEND;TZID=Asia/Singapore:20230413T160000
DTSTAMP:20230322T092015Z
CREATED:20230322T092015Z
LAST-MODIFIED:20230322T092015Z
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SUMMARY:SME Centre Workshop Series (Part 2): Market Opportunities Across Southeast Asia - Thailand
DESCRIPTION:The SME Centre@ASME\, in collaboration with Orissa International\, is organising the second installment of a 4-part workshop series to help companies explore market opportunities across Southeast Asia. In this session\, the focus will be on Thailand. \nWith a GDP of over US$500 million and a population of almost 70 million people\, Thailand is the second largest economy in Southeast Asia. It is also one of the top 4 export bases in ASEAN. The country is the world’s largest supplier of food and agricultural products such as rice and natural rubber. The country is also in the top 5 export categories for motor cars\, parts and accessories\, electronics\, rubber products\, and polymers of ethylene\, propylene. \nThailand has also been emphasizing its digital development for a number of years through its focus on the Thailand 4.0 economic model\, which seeks to move the country past previous economic development models which focused on agriculture\, light industry and advanced industry. They have identified 15 locations for smart city projects in order to improve city management in various aspects\, such as economic\, social\, environmental and living. \nHIGHLIGHTS \n\nA brief economic overview of Thailand and some key sectors in the country\,\nCase studies to showcase how some Singapore companies have approached the Thai market\nKnowledge on push n pull factors for internationalisation\,\nInformation on feasibility studies\, data collection methods\, cultural\, infrastructure\, financial\, human capital\, business operating model and modes of entry for considerations before venturing into new markets.\n\nSPEAKERS \n                                         \n\n\n\nSarath Menon \nVictor Teo \n\n\nManaging Director\nSenior Business Advisor\n\n\nOrissa International Pte Ltd\nTeam Leader – ACTA\n\n\n\nSME Centre@ASME\n\n\n\nRegistration link: http://bit.ly/4054mJa
URL:https://www.smecentre-asme.sg/event/sme-centre-workshop-series-part-2-market-opportunities-across-southeast-asia-thailand/
LOCATION:SME Centre@ASME\, 167 Jalan Bukit Merah Tower 4 #03-13 Enterprise Room\, Singapore 150167
CATEGORIES:Workshop
ATTACH;FMTTYPE=image/png:https://www.smecentre-asme.sg/wp-content/uploads/2023/03/SWS-Part-2-Market-Opportunities-Across-Southeast-Asia-Thailand-EDM-Top-Banner.png
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BEGIN:VEVENT
DTSTART;TZID=Asia/Singapore:20230419T140000
DTEND;TZID=Asia/Singapore:20230419T160000
DTSTAMP:20230411T054115Z
CREATED:20230411T054115Z
LAST-MODIFIED:20230411T054115Z
UID:3201-1681912800-1681920000@www.smecentre-asme.sg
SUMMARY:Breaking into Innovation with Design Thinking
DESCRIPTION:Design Thinking is a process that finds solutions to all sorts of challenges in a co-creative way by discovering and fulfilling unarticulated unmet needs. When you focus on doing what the customers need\, you can deliver products or services that the customers truly want; thereby generating business growth. \nJoin us at this webinar to learn the Design Thinking approach\, and how it can help businesses approach the problem from the user’s perspective and tries to solve the problems in a user-centric way. \nRegistration link:  \n \n 
URL:https://www.smecentre-asme.sg/event/breaking-into-innovation-with-design-thinking-3/
LOCATION:Online Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.smecentre-asme.sg/wp-content/uploads/2022/08/Design-Thinking-top_Aug-22.jpg
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BEGIN:VEVENT
DTSTART;TZID=Asia/Singapore:20230425T140000
DTEND;TZID=Asia/Singapore:20230425T160000
DTSTAMP:20230411T054008Z
CREATED:20230411T053047Z
LAST-MODIFIED:20230411T054008Z
UID:1324-1682431200-1682438400@www.smecentre-asme.sg
SUMMARY:What is Branding & How to Harness the Power of It
DESCRIPTION:Your brand is the single most important investment you can make in your business. It is an identity that tells the world who you are\, what you stand for\, and how you want to be recognized. It’s not just a logo or a tagline — it’s everything your company does\, from how you treat customers to how you interact with employees. \nJoin us at this webinar to understand the term “branding” and how to create a strong identity for a business or product and how to differentiate it from competitors and increase its value in the marketplace. \nHIGHLIGHTS \n\nThe meaning of a Brand and Branding\nSteps to create a Brand Development Framework\nConducting a Brand Audit\nIdentify Gaps in Brand Perception\n\nSPEAKER \n \nDaniel Teo\nSenior Business Advisor\, Team Lead\nSME Centre@ASME \nRegistration link: 
URL:https://www.smecentre-asme.sg/event/what-is-branding-how-to-harness-the-power-of-it/
LOCATION:Online Webinar
ATTACH;FMTTYPE=image/png:https://www.smecentre-asme.sg/wp-content/uploads/2022/12/Branding_16Dec22.png
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BEGIN:VEVENT
DTSTART;TZID=Asia/Singapore:20230428T140000
DTEND;TZID=Asia/Singapore:20230428T160000
DTSTAMP:20230413T071820Z
CREATED:20230125T042447Z
LAST-MODIFIED:20230413T071820Z
UID:2920-1682690400-1682697600@www.smecentre-asme.sg
SUMMARY:Building Synergy through Online and Offline Marketing Channels
DESCRIPTION:In today’s increasingly digital world\, businesses have to stay relevant in both their online and offline marketing efforts to stay competitive and profitable. The solution lies in the fine art of omni channel marketing integration. \nJoin us at this webinar to learn the concept and fundamentals of omni channel and create synergy between your online and offline marketing efforts and make your business more successful in the long run. \nHIGHLIGHTS \n\nThe concept and importance of Omni-Channel marketing\nHow to identify Omni-Channel design solutions through actual case studies\nHow to develop and deploy an Omni-Channel approach to create a unified brand experience\n\nSPEAKER \n \nDaniel Tan\nSenior Business Advisor\, Team Lead\nSME Centre@ASME \nRegistration link: 
URL:https://www.smecentre-asme.sg/event/building-synergy-through-online-and-offline-marketing-channels-3/
LOCATION:Online Webinar
ATTACH;FMTTYPE=image/png:https://www.smecentre-asme.sg/wp-content/uploads/2022/07/Online-and-Offline-marketing-channels-top.png
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